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How platforms like Spotify and tools like Community, Audigent, and Unitea help artists find their superfans and target them for monetization opportunities (Tatiana Cirisano / Billboard)

How platforms like Spotify and tools like Community, Audigent, and Unitea help artists find their superfans and target them for monetization opportunities  —  New tech that allows artists to interact with superfans — and turn their data into dollars — promises to open long-term revenue streams.

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